Monthly Archives: December 2011
Text 100 wishes you a Happy Christmas!
| December 20, 2011 | Posted by Dan Baxter under PR, Social Media |
To celebrate Christmas, Text 100 has put together some of the biggest digital moments of 2011. It’s been an eventful year with some notable milestones, both happy and sad. We hope you enjoy recapping some of our memories of this year. Please click on the image to see a full sized version
A very social 2011
| December 13, 2011 | Posted by Dan Baxter under Social Media |
Along with the most popular songs, albums, movies, sandwiches etc, the annual end-of-year list-orama was bolstered last week with Twitter and Facebook both sharing memologies of the top trending topics and most talked about news moments of 2011. While both sets of lists presented interesting – if not yet nostalgic – reminders of some of…
Why astroturfing exposes your business to legal risk (hint: because it’s illegal)
| December 7, 2011 | Posted by admin under Marketing, PR, Social Media |
The fallout continues following yesterday’s exposure of lobbyists boasting about the ‘dark arts’ they employ on behalf of clients, including the manipulation of Google results for relevant search terms. One of the claims which seems to have fuelled much indignation from commentators is that the agency sets up networks of fake blogs to publish positive…
The real secrets of the PR industry’s ‘dark arts’
| December 6, 2011 | Posted by admin under PR, Social Media |
Today the UK PR industry finds itself in the headlines for all the wrong reasons, with an undercover journalist recording execs from a leading consultancy boasting about their access to and influence over high level politicians. The practice of lobbying has been around for as long as politicians, so there’s no real news there, but…
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