Posts Tagged by crisis management
FIFA’s failings show why leadership matters
| November 21, 2011 | Posted by Dan Baxter under PR |
Perhaps the most obvious lesson from the recent series of high-profile corporate crises is that ignoring an issue isn’t going to make it go away. The most common criticism levelled at the oil company, the mobile phone brand and the gaming company was that they simply didn’t take meaningful action quickly enough. Which suggested a…
What price reputation? Ask your insurer
| February 8, 2011 | Posted by Dan Baxter under PR, Social Media |
It seems that each day sparks a new brand reputation crisis that can be attributed to social media. These range from causing global outcry (yes you, Kenneth Cole) to annoying a decent-sized demographic in Liverpool (casa Paul Konchesky will be an interesting place after his mum’s status update resulted in him dropping a division). All these…
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