Posts Tagged by Social Media

Will the SEC social media ruling herald a new dawn of digital leaders?

Businessman with megaphone

The Securities and Exchange Commission earlier this week announced that US-listed companies can now use social media to communicate important company information to shareholders, but what does this mean for businesses?

Social media case study: Engaging student influencers for AMD

AMD Social Media Case Study

The brief AMD wanted to promote laptop PCs based on its new VISION graphics and processor technology to the UK student community, highlighting the product benefits and encouraging them to choose or recommend AMD based PCs. Rather than a conventional reviews programme, a social media campaign was created specifically for the purpose of earning authentic…

The pyramids stand on their heads

Tutankhamun, sat upon his golden throne, almost certainly didn’t foresee the problems the future leaders of Egypt would face. Communications in Egypt, and globally, circa 1330 BC were clearly not what they are today: the convenient option of quietly executing anyone who spoke out of turn certainly did wonders for maintaining a consistent line on…

WikiLeaks and the Möbian goldfish bowl

The global media are currently enjoying a WikiLeaks frenzy, as are their voracious audiences. It’s all got me thinking…. I’m sure very few people find their hearts bleeding for the many red-faced diplomats, leaders and politicians – their public faces at odds with their more private thoughts. However of greater concern to many is that…